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SET University, Genesis and KSE launch School of Digital Business

2 / 5 / 23
The "School of Digital Business" course is designed for managers of medium and large companies and specialists in related IT areas who seek to understand the digital product development process. The training will also be helpful for entrepreneurs who want to change their business specialization to product IT.

The School of Digital Business course is designed for managers of medium and large companies and specialists in related IT areas who seek to understand the digital product development process. The training will also be helpful for entrepreneurs who want to change their business specialization to product IT.

The course will last 12 weeks, comprising 25 lectures and five practical tasks. The program is designed in such a way that students can understand the market of digital products and find their place in it, get acquainted with the entire cycle of the process of starting an IT product business, learn the subtleties that will allow the product to work effectively, and develop communication and management skills. Training will be accompanied by networking and individual feedback from lecturers.

Anyone who wants to can join the course after passing a preliminary selection test, a practical task, and an interview. Up to 40 students are planned to be selected for training.

«Business transformation and development of own IT products is one of the potential drivers of recovery of the Ukrainian economy after the war, announced by the Ministry of Digital Transformation of Ukraine. Any successful product launch cannot do without the ability to turn an idea into a plan of action. We believe that this course, developed in partnership with some of the leading players in the modern education market, will help talented people understand technological products, how to create them, and implement their ideas», —
comments Oleksiy Nishchyk, Head of Education at Genesis.

From Genesis, the course is taught by top managers of global businesses with experience in launching international products from KSE and SET University — graduates of Ph.D. programs from the best universities in the world, professors, and specialists of IT companies. Thus, the training course will combine academic education and business expertise best practices.

«KSE is pleased to partner with Genesis and SET University within the School of Digital Business framework." The program is designed for professionals wanting to develop their digital business while strengthening the marketing and analytical department. Digitization will be crucial for the reconstruction of Ukraine after the war. Therefore, it is essential to develop this direction both for one's business and for post-war reconstruction», —
says the Rector of KSE University, Timofey Brik.
«The IT industry is the only sector of Ukraine's economy that was almost unscathed during the war and remained support for the country in the most difficult times. In turn, changing the vector from outsourcing to developing its products is one of the Ukrainian IT market's main challenges. It will allow us to keep the added value of the products created within the country. Building complex solutions and further scaling is simply impossible without relevant knowledge. This is exactly what we, together with Genesis and KSE, are focusing on within the school», —
says Iryna Volnytska, president of SET University.

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